9th September 2020
Without your staff, your business would quite simply not be what or where it is today. Whether they work high up on your senior management team, make up a customer service department or are behind the scenes keeping things running smoothly for the rest of the business to function, there’s no way that you could do what you do without them.
However, the performance given by your employees will be greatly impacted by the credit and respect that you give them. When staff feel valued by their employer, they are more likely to work harder and show higher levels of productivity. Whereas, if they are made to feel like just another cog in the machine, you’re more likely to find a lack of morale and loyalty amongst your workforce.
Communication is Key
Finding authentic and effective ways to help your staff feel appreciated can feel overwhelming, but it shouldn’t have to be. There are a number of approaches available to employers to show staff they are valued that won’t hurt your bottom line.
One practice that really stands out, however, is to simply keep your staff in the knowledge of business matters. Of course, not all information can be appropriately shared with employees, but there are plenty of details that can be communicated.
Sharing insights into the business with your staff can benefit both you and them for multiple reasons, including:
- Staff will be aware of your business goals and strategies, which will put them in a better position to understand what they need to do and how their input will affect your objective outcomes.
- Being told when the business is doing well and how their hard work has been a big factor to that success can act as a morale booster. Not only will staff feel valued by you, but they will also feel proud of themselves and will be more likely to want to continue to smash their targets.
- Likewise, if they are levelled with when things aren’t quite going to plan, staff are able to understand the impact of their actions (both positive and negative) and will likely want to do better to help boost the business to meet its goals.
- Staff will feel trusted and appreciated if you keep them updated on the general comings and goings of the business. For example, if you’re trying to land a new big deal with a special client, let them know what’s going on without giving away classified information.
Letting your staff in on the mechanisms at play in your company will help to foster trust and loyalty, ultimately helping with:
- Recruitment and retention.
- Staff becoming more invested in the success of the company.
- Providing an incentive to work harder to meet individual and company goals.
- Building better relationships within the team.
How to Keep Staff Updated
When you’re busy running a business, the idea of finding more time in your schedule to host extra meetings or send more emails can be daunting. However, the benefits of providing company insights to your employees are completely worth taking 10 minutes out of your day to let them know how things are going.
There are plenty of ways to keep your staff in the loop without taking up too much of your time.
- Hold regular meetings with your staff. (We call these ‘all hands in’ meetings which usually occur once a month, although the frequency can change at times depending on how much relevant information our MD has to share with us). These can be informal chats as and when you have news to share, or more formal, scheduled sessions.
- Send regular newsletters to your staff via email which highlight important news and events in the company.
- Integrate company updates into staff one-to-ones or formal reviews.
- If you are really strapped for time, and can’t always guarantee you’ll be able to pass on information to your staff, have someone else on your senior management team filter it down to staff. Alternatively, ask managers to brief their staff on anything new and relevant.
Clarisse works as the Lead of our Customer Care Team to provide our customers with the very best care and guidance when using their HR software and is responsible for our day-to-day marketing activities and strategies.